GE Gains Better Visibility into Channel Sales

GE Automation & Controls is a division of GE that automates the processes that generate half of the world’s power. The company relies heavily on channel partners to distribute local inventory and provide technical expertise for GE products. However, with its data in disarray, GE struggled to calculate sales commissions accurately and efficiently sort through point-of-sale (POS) data from channel partners. To clean up customer data and implement a sustainable automated data management process, the company turned to e2open. Learn how e2open’s Channel Data Management (CDM) processes reduced inventory spending, eliminated manual work for sales teams and dramatically improved the accuracy and speed of channel partner reports.