Partner-friendly Channel Data Management Improves Channel Insights and Eases Onboarding
Obtaining current, comprehensive channel data and executing effective channel operations is often challenging for companies with multi-tier distribution channels. Doing so manually can be a mammoth task. With e2open Channel Data Management, organizations can access decision-grade data and run smooth channel operations to drive efficiency, minimize conflicts, and increase sales.
Absence of reliable information
Collecting trustworthy channel data and using it effectively can be difficult. Tracking and reporting partners’ sales, maintaining inventory levels, preventing channel stuffing, and detecting account violations and gray market activity all require the complex analysis of large data volumes. The data must be clean, reliable, and timely. However, multiple tiers of distribution, varying levels of technical expertise and commitment, and limited trust can keep companies from obtaining channel information. In addition, performing channel management tasks manually can lead to errors, inaccurate regulatory reports, delays, dissatisfied partners, channel conflicts, unnecessary costs, and overpayments.
1.1M
Active resellers to connect with on our robust network
26%
Increased ROI with enhanced campaign effectiveness
$42M
In savings by avoiding inventory markdowns
9%
Attributable increase in sales performance
Do more with your channel data
Unlock the opportunities trapped in messy channel data. Leverage streamlined channel processes and actionable data to gain insights into partner activity, performance, purchasing behaviors, and market trends. This will help drive sales, prevent partner conflicts, and reduce unnecessary costs throughout your supply chain and distribution channel.
Enhance demand forecasts
Improve inventory and logistics planning based on detailed, high-quality demand signals and distribution insights from your entire channel. Enhance demand forecasts and reduce funds tied up in inventory.
Simplify data collection and build trust
Flexible connectivity and support for multiple formats and data types make connecting easy, breaking down barriers and driving adoption even when partners’ IT resources are limited.
Understand fast-moving market trends across your ecosystem
Map the performance and the roles of all parties involved in a transaction to understand fast-moving market trends. Leverage data insights to build effective campaigns and targeted marketing and identify cross-sell and upsell opportunities.
Succeed by leveraging high-quality data
The quality of a channel program starts with the quality of the underlying data. Decision makers can act confidently in real time using the most accurate and complete data possible.
Reduce disputes and compliance risk
Discrepancies between reported sales and inventory available at a partner location are easily detected, reducing inaccuracies and disputes. Accurate revenue recognition lowers financial non-compliance risks.
Build effective & personalized incentive programs
Leverage partner insights to drive more targeted incentive programs to engage both high-performing partners and your long-tail, encouraging growth in a way that is meaningful for varying business models.
Channel Data Management
Reach new levels of channel performance with accurate and timely decision-grade data that reflects current channel activity from every tier of distribution. The largest demand network in the industry helps accelerate onboarding and connects all partners worldwide.
A New Approach to Channel Management
Channels are becoming increasingly more complex as customer expectations rise. When implemented properly, the right technology can become the glue that connects disparate partners and functions of the supply chain. Download our whitepaper to learn how to define the right infrastructure for your channel.