Channel | High Performing Partner Management
Revolutionize Your Channel Partner Program: A Fresh Approach for Success
Buyers have evolved. Your partner programs should too.
In a world where technology and consumer habits are in constant flux, standing out as a brand is challenging. With so many options vying for attention, it can be hard to capture and hold the interest of customers. That’s why savvy brands are constantly exploring new channels and strategies to connect with their audience and stay top of mind. As the channel evolves, so must our channel partner programs. Traditional channel programs have fallen short in reflecting the changing nature of the channel and its players. That’s why it’s time to switch things up and focus on what truly attracts, motivates, enables, and rewards our partners.
Amplify your impact through effective collaboration with channel partners
See predictable returns on your channel investments with automated performance-based incentives. Run more impactful programs and spend less to turn a typical overhead expense into a profitable motivator for preferred partner behaviors.
Attract the right partners to grow your revenue
Analyze funding across regions, activities, and channel partners to make informed decisions about future channel investments. Share objectives, plans, and activities with your partners to strengthen commitment and encourage seamless execution.
Enable your channel partners to promote and protect your brand
Utilizing a complete set of digital marketing tools allows your partners to generate leads, launch campaigns, and boost sales. With customizable templates, high-quality content, and more, your partners can become exceptional marketers in minutes.
Motivate partner behavior with channel incentives
Manage partner funding and rewards programs for optimal yields, with predictable investment returns and increased partner engagement through informed program choices, efficient fund management, and attractive rewards.
A new era of channel management: embracing innovation and collaboration
E2open provides a consolidated platform that connects channel partners and enhances performance. It assists in selecting the appropriate partners to establish your target market while offering the necessary tools to encourage sales and operate at a higher level of profitability. With e2open, you can make interconnected decisions that consider all channels, planning, and supply data together, instead of in separate silos. This empowers you to enhance performance across the board.
The value of high-performing partner management
White Paper
A New Approach to Channel Management
Explore how global megatrends are affecting businesses and their channels to market. Our whitepaper explores the implications of this shift and recommends ways technology can help you adapt and respond.
Webinar On-Demand
Realistic Guide to Calculating MDF ROI
Learn progressive strategies to measure MDF efficiency and activate partner demand in this on-demand webinar.
Case Study
Driving Growth Through Collaboration and New Partner Programs
Discover how an iconic open-source software provider found a global, scalable solution for all partner sales and marketing needs, including funding, enablement, and support.
Resources
Video
VMware plans for growth even in a shifting partner channel landscape
Solution Guide
E2open’s Guide to Revolutionize Your Business Through a Subscription Revenue Model
Webinar on Demand
Joint planning with partners
White Paper
Driving Channel Program Success
Blog
Keeping Pace with the Evolving Landscape of Channel Partner Programs
Empower your partners and maximize results